Support for Marketing Processes

The successful management of marketing activities is highly dependent on the availability of useful and up-to-date information. Such information helps the marketing team members to better understand the customers and their needs and motivation, to help them to choose the right approach, implement a marketing campaign, and then measure its success rate. IXTENT offers tools that provide each of your team members with access to up-to-date information, enabling them to make qualified marketing decisions.

The IXTENT solution assists in the following areas: